1.2 The purpose of this policy is to explain to you what personal information we collect and how we may use it.
3. What information do we collect?
3.1 We collect information from our users through the online registration process and by telephone, written correspondence and/or cookies via our websites.
3.2 The minimum information we need to register a user is a username and/or an email address and/or a password. We may also ask you for other information that relates to the sale of goods and/or the supply of services. For example, we may need your credit card details for completing the transactions.
3.3 We may also request further information from you by questionnaire or survey so we can gain a clearer understanding of our users. Your response is voluntary and will help us to personalise services for our users.
3.4 We may receive personal information about you from other companies and organisations and we rely on these third parties to obtain your consent for us to use this information.
3.5 Where your information is provided or collected in the United Kingdom or other part of the European Economic Area (EEA), we may transfer your data to countries outside the EEA which may not guarantee an adequate level of protection for your data.
4. How do we use your information?
4.1 Please note that when you order goods and/or services from the IAM we may make enquiries about you for credit reference purposes. These enquires include searching your records held by any credit reference agency and checking any details held on you by any fraud prevention scheme. At all times where your information is disclosed to us we will protect it in accordance with this policy and keep it secure.
4.2 We collect different types of information about our users for three main reasons:
(A) to help us to improve the services we offer;
(B) to provide goods and services to users; and
(C) to revise our advertising and marketing strategies.
4.3 This might mean showing an advertiser how many visitors there are to each website, when they visited, for how long and to which areas of our Websites they went. We may share this information with our advertisers and to other companies which offer their goods or services on our website. It helps to show these organisations how effective our websites are as sales channels for their products. You or any other individual cannot be identified from the information we share as the data is aggregated and anonymised.
4.4 So as to provide goods and services to you we may need to give your information to our service providers.
6. How do we protect your personal information?
6.1 The IAM takes reasonable measures (physical, organisational and technological) to safeguard against unauthorised access to your personal information (for example, to ensure that email communications are only accessible by the designated recipients at IAM or their suppliers) and to safely store your personal information. However, you acknowledge that the Internet is not a secure medium and the privacy of your communications and personal information can never be guaranteed.
7. How can you update and access your personal information?
7.1 If you have indicated on the registration form that you wish to receive direct marketing material, your personal details will be included in a database compiled for direct marketing purposes. From time to time, you may receive direct marketing information from us or from third parties.
7.2 If you have indicated that you wish to receive direct marketing material or email updates from the IAM or its partners, but subsequently change your mind, you should notify us by clicking on the 'Contact' link anywhere on the website. Alternatively you may write to our customer service department at Coppice House, Halesfield 7, Telford, TF7 4NA. As soon after this as is reasonably practical, we will remove your name from the relevant database.
7.3 If at any time you wish to update or correct any personally identifiable information you have provided, or you no longer wish us to collect, use or disclose any personally identifiable information for the purposes described above, please do not hesitate to contact us by clicking on the 'Contact' link anywhere on the websites. Alternatively you may write to our customer service department at Coppice House, Halesfield 7, Telford, TF7 4NA. If we do not hear otherwise from you, we will assume the information you provide is accurate and up-to-date and that you consent to the collection, use and disclosure of the personally identifiable information you provide us about yourself or others for the purposes described above.
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